Posts tagged online reviews
How do new residents to Charleston & Summerville find & trust your business?

Are new residents to the Charleston and Summerville area finding your home service business (heating and air, pest control, home cleaning, carpet cleaning) or your auto repair shop? Consumers read online reviews before making a decision on who to hire. Does your business have enough Google reviews with a high average rating score to show your the trusted business to hire?

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Google's Updated Review Policy - Review-Gating Is Not Allowed

In April, Google updated their review policy to ban review-gating. Review-gating is when a business only asks “happy” customers/patients to write an online review. Google now wants you to allow low score customers/patients the ability to potentially write a negative review about their experience with your business.

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How to Increase Online Reviews for Your Heating and Air Business

The HVAC (heating and air) industry is very competitive.  Learn how to increase your online reviews to become the trusted go-to company and protect your online reputation.

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Add SMS to Your 2018 Marketing Plan

What should your 2018 Marketing plan look like?  Taking a close look at your past and current marketing efforts is critical to your success.  But what communication channel is really working?  Did you know that SMS (text messaging) has a 95% read rate?  Are you using SMS in your marketing strategy?  If not, 2018 is the year to add the most effective communication channel to your marketing arsenal to increase your engagement, improve customer service & retention, and drive more revenue. 

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Happy 25th Birthday to SMS (Text Messaging)

SMS turns 25 years old!  Can you believe SMS is this old? It's crazy.  What's even more surprising is SMS is the most underutilized communication channel for businesses to use.  SMS (text messaging) is the easiest and quickest form to keep your customers engagement and drive more revenue.

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