Happy 25th Birthday to SMS (Text Messaging)

SMS turns 25 years old!  Can you believe SMS is this old? It's crazy.  What's even more surprising is SMS is the most underutilized communication channel for businesses to use.  SMS (text messaging) is the easiest and quickest form to keep your customers engagement and drive more revenue.

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How to gain more online reviews

Does your business need more online reviews?  Then start making it easy for your customers by using text messaging (SMS) to capture more reviews.  The value of online reviews is high to your business. Online reviews help build brand trust, promote your reputation, and help with your Google rankings.

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Why your marketing agency is dropping the ball

Marketing agencies are dropping the ball when it comes to your strategy.  Why? Because you are too focused on customer acquisition and not customer retention.  Customer retention is what makes your business successful.  Did you know it costs 7x as much to gain a new customer versus keeping one?

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Which is better for my business, email or text messaging?

It's time to add text messaging (SMS) to your business's communication channels with your customers.  Email has too many barriers and takes too many steps to read and/or respond too.  Text messaging is easy for your customers and much more effective.

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How do you increase your customer retention rate?

All too often, businesses are too focused on customer acquisition and not customer retention.  It's not your fault as markers have always focused on this funnel.  When you neglect your customer retention then you are losing money on the frontend and backend.  We have put together a list of simple actions you can take to improve your customer retention rate.

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Easy Steps To Improve Following Up On Sales Leads

Not following up on sales leads can be a costly mistake to your service based business.  The immediate effect is possible loss of revenue.  It could also lead to negative online reviews of your business and loss of referral business.  Do not make the mistake of not following up with each sales lead you receive.  Even if you do not win the business, don't give the prospect the opportunity to say anything negative about your business.

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Lessons For Entrepreneurs From Conor McGregor

The Mayweather vs. McGregor professional boxing match was more than a big time sporting event for the world.  It was a great learning experience from McGregor's corner.  McGregor made a challenge to step outside his comfort zone to grow as a professional and hopefully personally. 

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4 Reasons Why Customer Reviews Matter to Your Business

4 reasons why reviews matter to the success of your business.  Today more than ever do online reviews play a role in your business's success or failure.  We have provided the reasons why you need to focus on capturing more reviews.

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1 Simple Way to Increase Customer Survey Responses

There is one (1) simple way to increase your customer satisfaction survey responses.  Leverage the power of text messaging (SMS) to make it easy for your customers/patients to respond.  Capturing satisfaction scores from everyone is the first step in a successful business.

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How to Grow Your Chiropractic Practice

How to grow your chiropractic practice?  Growth starts with understanding the level of service you and your staff is providing to your patients.  This means capturing service satisfaction scores from each patient.  The problem is this process is not easy for your patients.  Email does not work because there are too many barriers to make the response.  

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3 Reasons Why to Use Text Messaging (SMS) for Your Business

Three reason why your business should be using text messaging as a communication channel.  Text messaging is such a powerful communication channel that is not used enough by businesses which is a mistake.  The old days of text messaging being perceived as "too personal" are long gone.  Texting is much more effective than emailing when it comes to communicating with your customers/patients.

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